01 / Audience and fit
Who is this for, and when is it appropriate?
A historical example for teams evaluating data harmonization, dashboard design, public information, or business intelligence capability. It is evidence of a past public-service project, not an offer of current COVID-19 monitoring.
02 / Questions answered
What questions can this help answer?
- What public-information problem did the dashboard address?
- Which sources and measures did it combine?
- How was information organized for experts and the public?
- Who contributed, and what reach and recognition did DDB report?
03 / Method, data and reported outcome
How did DDB describe the dashboard?
- Problem
- Lack of a central dashboard with harmonized regional and city data.
- Data
- Department of Health and local government units.
- Measures
- Longest “no cases reported,” doubling time, recoveries, new cases, healthcare-facility capacity, and bed occupancy.
- Deliverable
- A web dashboard with organized data sets, charts, visualization, analysis, and interpretation.
- Reported outcome
- About 100,000 unique local and foreign visitors as of 20 May 2021, plus Quill Merit for Communication for the Web at the 18th Philippine Quill Awards.
04 / Proof and sources
Where do these historical claims come from?
- DDB award announcement, 8 April 2021 — a historical source; the legacy ddb.com.ph URL now redirects to GGC Group Asia after the rebrand.
- DDB first-year retrospective, 20 May 2021 — the detailed source for purpose, inputs, measures, credits, reach, and recognition.
05 / Historical credits and dates
Who did DDB credit?
DDB described Chewy Chua and Ian Ong as founders and volunteers. It credited Chewy Chua with dashboard oversight, visualization, analysis, and interpretation, and Ian Ong with logic, coding, and graphs.
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06 / Limitations
How should this case be interpreted?
- All objectives, metrics, reach, reception, and award details are DDB-reported historical claims.
- The visitor count is not described as independently audited.
- No claim is made that the dashboard remains maintained or operational.
- This pandemic-era public-service project is not presented as a current client-result claim.
07 / Responsibility
Who is responsible for this page?
Responsible organization for this page: Agile Intelligence. Historical project credits and source dates are stated above.
08 / Next step